SEO Squeeze #41: Optimizing Your Footer For SEO
One quick thing you can do to better your SEO today.
Optimize Your Footer for SEO
Did I miss the squeeze again last week… sure did. Am I human… sure am.
Since my laptop decided to take a swim in Clorox wipe juice, my brain has been mush. Working from this old school brick computer in the meantime is not helping.
I digress… let's talk about your SEO tip for today.
Your footer is the bottom navigation bar on your website. It can be prime real estate for a little SEO boost.
Here's your quick tip: Add 1-2 internal links to key pages—like your services page, best selling product category or contact page—right in your footer.
Why? The footer shows up on every page of your site, so adding these links can make it easier for both users and search engines to navigate your website.
Bonus: one of my favorite things to add into a footer is a little snippet of what you do (that uses keywords of course!)
Here's a little inspo so you can go ahead and give your footer some love today. ✨
P.s. including your address is great for local businesses!
Happy optimizing, friend!
court & abbey
Have you met the Duo yet?
Well let's get that out of the way, shall we!? We are Abbey Oslin and Courtney Petersen, the Minnesota-based marketing experts, educators, and co-founders of a boutique marketing agency called Duo Collective. One part design and one part strategy we specialize in helping you grow your business without spending money on paid ads, specifically through SEO and branding for small business owners and creative entrepreneurs just like you!
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